Program Description

The "Digital & Sustainable Business Economics" major offers a comprehensive education that provides students with a range of skill sets, including data analytics, economic analysis, and digital marketing. Graduates of this program will be equipped with the knowledge and tools necessary to lead innovative businesses into the future. Furthermore, our program offers seven minors in addition to the "Digital & Sustainable Business Economics" major. This allows for even greater specialization and a more tailored educational experience for our students. Overall, our program provides a unique and valuable opportunity for those interested in pursuing a career in the intersection of business and technology, with an emphasis on sustainability.

Learning Outcomes

• Graduates of the Business Administration in the major of “Digital & Sustainable Business Economics” are expected to acquire a range of competencies at different levels. In addition to the general knowledge that a graduate of the College of Management and technology should acquire, the graduate should acquire the following knowledge and concepts 1. The use of the scientific method in solving problems and making decisions at different managerial levels for different types of organizations. 2. The basis for preparing plans, programs and policies in accordance with the requirements of each organization. 3. The basis for preparing marketing feasibility studies and evaluating investment proposals. 4. The basics of designing organizational structures, systems and administrative work guides for activities in different institutions. 5. Applying modern management philosophies and exploring opportunities for their application in various fields of work .