- Degree Bachelor
- Code: EA325
- Credit hrs: 3
- Prequisites: A211,A312,I121
To prepare the students to discuss worldwide aspects of each business .
Marketing and International Business
Data will be available soon!
| content serial | Description |
|---|---|
| 1 | Introduction to international business |
| 2 | Globalization |
| 3 | Political economy, differences in culture, FDI |
| 4 | International Trade Theory. The political economy of international trade |
| 5 | The political economy of FDI. The foreign exchange market. |
| 6 | The global capital market Accounting on the international business |
| 7 | 7th week exam |
| 8 | Entry Strategy and strategic alliances Global Marketing and R & D |
| 9 | Global human resources management. Regional economic integration. |
| 10 | The International Monetary System. The strategy of international business |
| 11 | The organization of international business. Exporting, importing, and counter trade |
| 12 | 12th exam |
| 13 | Global manufacturing and materials management |
| 14 | Nike case |
| 15 | Bp case |
| 16 | Final exam |
| 1 | Introduction to international business |
| 2 | Globalization |
| 3 | Political economy, differences in culture, FDI |
| 4 | International Trade Theory. The political economy of international trade |
| 5 | The political economy of FDI. The foreign exchange market. |
| 6 | The global capital market Accounting on the international business |
| 7 | 7th week exam |
| 8 | Entry Strategy and strategic alliances Global Marketing and R & D |
| 9 | Global human resources management. Regional economic integration. |
| 10 | The International Monetary System. The strategy of international business |
| 11 | The organization of international business. Exporting, importing, and counter trade |
| 12 | 12th exam |
| 13 | Global manufacturing and materials management |
| 14 | Nike case |
| 15 | Bp case |
| 16 | Final exam |
| 1 | Introduction to international business |
| 2 | Globalization |
| 3 | Political economy, differences in culture, FDI |
| 4 | International Trade Theory. The political economy of international trade |
| 5 | The political economy of FDI. The foreign exchange market. |
| 6 | The global capital market Accounting on the international business |
| 7 | 7th week exam |
| 8 | Entry Strategy and strategic alliances Global Marketing and R & D |
| 9 | Global human resources management. Regional economic integration. |
| 10 | The International Monetary System. The strategy of international business |
| 11 | The organization of international business. Exporting, importing, and counter trade |
| 12 | 12th exam |
| 13 | Global manufacturing and materials management |
| 14 | Nike case |
| 15 | Bp case |
| 16 | Final exam |
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