Description

This course reflects the growing importance of logistics management and supply chain management within the world of business. It provides a fundamental understanding of the basic logistics concepts, emphasizing on the total system approach of managing all those activities involved in the efficient and effective forward and reverse flow and storage of goods, services, and related information between the point of origin to the point of consumption. In addition, it focuses on the identification of the relationships between logistics activities and corporate strategy and looks at how changing business conditions have impacted on the development of the sector.

Program

Marketing and International Business

Objectives

• - Explain and evaluate key concepts and contemporary issues in the field of logistics and supply chain managementrn- Understand different tradeoffs in logistics managementrn- Interpret and apply the concepts of logistics and supply chain management in assisting other al areas of any business organizationrn- Objectively relate the various conflicts involved in the operation of logistics activitiesrn- Appreciate the role of transport and the criteria for choosing transport modesrn- Make effective judgment on warehousing and inventory decisionsrn