Description

This module focuses on how to properly lead an organization in the sports industry. Management in sport organizations provide sports development, general planning activities in the field of sports, organizes all relevant resources, processes and functions. The course aims to apply theory and function to planning, organizing, leading, and evaluating in the sport management field. Also, evaluate career goals by researching specific areas of sport to determine interest and/or aptitude. In addition to analyze case studies of strategic events in sport to determine effectiveness of management and decision making. And to evaluate the viewpoints and theories of major sport practitioners in the sport management field. Finally, to identify how entrepreneurship is applied to sport management.

Program

MBA

Objectives

• By the end of this course, each student should be able to: • Incorporate an understanding of ethical, legal, and socio-cultural issues in managerial decision making and policy determinations in sport. • Employ sound principles of strategic planning, financial management, risk management, and human resource management in sport. • Apply a fundamental knowledge and practical understanding of sport marketing, communication, and event management principles. • Utilize critical thinking and abstract reasoning skills in analyzing sport management issues and in managerial planning and decision making. • Develop research skills in sport management.