- Degree Master
- Code: SMT910
- Credit hrs: 3
- Prequisites:
The course is designed to provide a broad foundation in strategic management research and it provides an insight to the practical application of advanced topics and trends in strategic management in current and future dynamic business environment. It begins with an introduction to the core concepts of strategy and the various factors that may influence performance. Then briefly a number of topics will be covered that are central to research in strategic management. The goal of the course is to get students familiar with the important theoretical perspectives and interesting phenomena, and to generate original research ideas in the field of strategic management. It uses case-studies approach to explain the new trends in strategic implementation issues in different fields. This course introduces a wide view of the technological trends that have great effects on global business environment. The seminar focuses on macro (economic and sociological) perspectives towards strategy, entrepreneurship, strategy implementation and evaluation, international business and technology management. The course covers several topics, which include the resource-based view of the firm, industry evolution and dynamics, strategy-related theories of the firm, and diversification and vertical integration, as well as specific areas such as technology management and information and agency.
MBA
• Gokhberg, L. and Meissner, D. (2020) Innovation Management in the Intelligent World- Cases and Tools, Science, Technology and Innovation Studies, Springer. ISBN 978-3-030-58300-2. • Neugebauer, R. (2019) Digital Transformation, 1st Edition, Springer, ISBN 978-3-662-58133-9. • Zack, M. (2000) Developing a Knowledge Strategy, California Management Review, VOL 4I, No.3, Spring. • Ferrell, Fradrich, Ferrel (2015) Business Ethics, Ethical Decision Making and Cases, Cengage Learning, 10th Edition.
content serial | Description |
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1 | Introduction to innovation and open innovation management strategy |
2 | Introduction to Digital Transformation Strategy |
3 | Knowledge Management Strategy |
4 | Business Ethics Program /(Strategy) and Green Economy |
5 | Advanced Technologies (e.g., Artificial intelligence, 3D printer, Organizational learning, IOT, and Smart Economy) in fourth industrial revolution |
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