Research Methods

  • College of Language and Communication |

Description

By the end of this course students should be able to:1-1 Define researchterms.1-2 Understand how to use the scientific and methodological tools.1-3 Identifyresearch methodologies used in the field of mass communication.1-4 Describe the research process.1-5 recognize the basics of interview as a research tool 1-6Recognize the different forms of research questions. 1-7 identify the basics of conducting discourse analysis 1-8 Comprehend the rules of surveys and how to conduct them in communication researches 1-9Describe the experiment process in media researches.1-10Understand the roles of variables in quantitativeand qualitative research1-11 recognize the main ethics of researches in communication .1-12 identify the fundamentals of research reports 2.1 Practice how research methods are set2-2Explain the relationship between theory and research.2-3Compare the predominant research methods in journalism, media, and communication.2-4Plana research through selecting a timely research topic with an identifiable sample. 2-5Apply appropriate research method designs to gather data.2-6Critically evaluate current research and propose possible alternate directions for further work.2-7Develop hypothesis and methodology for research.2-8Compare qualitative and quantitative methods.2-9 criticize the ethics of scientific researches applied in media field2-10 Analyze the research results 3-1 Planforsuccessful production of researchstudy.3-2 Conduct a research in the field of mass communication.3-3 Use research techniques. 3-4 Apply the academic methods on any political, economic, social issues or any case study.3-5 Structure research questions and hypotheses.3-6Employ statistical research software in analyzing research results.3-7 Apply the process of Methodological knowledge and technical know-how 4-1 Use computers and the Internet in researching and writing their assignments.4-2 Workin a team environment while doing group assignments and presentations4-3Gain confidence and know how to work towards solutions.4-4Develop writing, oral, teamwork and leadership skills.4-5Create basic research reports

Program

Media Department

Objectives

  • This course provides an overview of the concepts, methods, and tools bywhich communication research is designed, conducted, interpreted, and critically evaluated, to help you become a knowledgeable consumer and a limited producer of communicationresearch as you develop skills in gathering, organizing, interpreting and presenting research information usingcompetent and ethically defensible methods

Textbook

Asa Berger , Media and Communication Research Methods: An Introduction to Qualitative and Quantitative Approaches, FIFTH EDITION, -San Francisco State University, USA, 2019

Course Content

content serial Description
1What Is Research?
2The Research Process
3Conceptual and Operational Definitions Independent and Dependent Variables
4The Research Process
5Interviews
6Content Analysis
77th week assessment
8Discourse Analysis
9Surveys
10Participant Observation
11Experiments
1212th week assessment
13Research Ethics
14Writing Research Reports
15Revision
1What Is Research?
2The Research Process
3Conceptual and Operational Definitions Independent and Dependent Variables
4The Research Process
5Interviews
6Content Analysis
77th week assessment
8Discourse Analysis
9Surveys
10Participant Observation
11Experiments
1212th week assessment
13Research Ethics
14Writing Research Reports
15Revision

Markets and Career

  • Generation, transmission, distribution and utilization of electrical power for public and private sectors to secure both continuous and emergency demands.
  • Electrical power feeding for civil and military marine and aviation utilities.
  • Electrical works in construction engineering.

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