The College of Art and Design at AASTMT embraces innovation, creativity, and continuous development. Building on these values, the Industrial Design Programme represents a significant addition to the undergraduate portfolio of the College.
Industrial Design is inherently multi-disciplinary, combining aesthetics and design application with engineering, material science, structure, ergonomics, and socio-cultural awareness. It balances the beauty of form with functionality, sustainability, and the human experience. The programme integrates state-of-the-art technology with deep historical and cultural perspectives, exposing students to diverse design trends across time and geography.
Through carefully curated core and elective courses, students progressively develop their knowledge, skills, and creativity in an integrated way. Electives are designed to meet urgent market needs, ensuring graduates are highly employable and able to serve industry demands with innovative and unprecedented contributions in the region.
The programme is validated by Cardiff Metropolitan University (UK), ensuring that students graduate with an education that meets international academic standards. It also maintains strong ties with pioneering universities and organizations worldwide, creating opportunities for collaboration and exchange at the global level.
By leveraging the expertise of faculty members from the College of Engineering, College of Media, and College of Business, students benefit from a truly interdisciplinary education. Strong research output published in highly ranked journals, combined with cutting-edge laboratories and educational resources, forms the solid foundation of the programme. High admission standards and a competitive scholarship system attract talented students who are ready to excel.
The Industrial Design Programme aims to integrate art into industry, bridging the gap between industrial production and artistic creation. It strives to graduate highly competent students with the ability not only to secure employment but also to create their own opportunities. By fostering lateral thinking, creativity, and innovation, students develop practical yet artistic solutions that respond to real-world challenges.
It builds strong partnerships with industry, encouraging collaborative research that infuses artistic components into industrial products. Through this synergy, graduates are well-positioned to contribute to industry advancements, redefine the role of art in manufacturing, and shape the future of design in the region and beyond.
Graduates of the Industrial Design Programme will:
Become successful professional designers in the demanding field of industrial design.
Acquire strong foundations in science, art, engineering, and design to respond effectively to technological challenges.
Cultivate analytical skills, critical thinking, and problem-solving capabilities.
Uphold professional ethics, responsibility, and integrity in their careers.
Develop strong communication skills to effectively engage with peers, managers, clients, and the public.
Commit to lifelong learning in art and design, staying current with industry and technology advancements.
Gain the theoretical and computational skills needed to solve both practical and conceptual design problems.
Differentiate between materials, manufacturing processes, and production techniques to ensure feasibility and sustainability in design.
Apply principles of ergonomics, usability, and human factors to create user-centered products.
