Marketing

What You'll Study

Our marketing major is designed to enable students to enrich their business degree with marketing and brand management skills. Explore the entire process, from product creation to consumer delivery. This comprehensive major covers marketing research, advertising, marketing management, and international marketing.

Depart

Degrees Offered

Students seeking bachelor's degrees in business administration in marketing will be equipped with critical thinking, and have outstanding skills that make them potential candidates for this savvy market. Marketing is a vital function for business operations, which impacts the success or failure of any business.


Today, marketing skills are necessary to navigate the fast-paced era we live in. Learning about consumer insights is a must to understand the influence of purchase decisions and consumer behavior in the market.

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Market & Career
Opportunities

  • Marketing Assistant

    Before becoming a marketing assistant, graduates will be able to gain valuable field-related experience to handle senior marketing professionals in daily business activities. Being a marketing assistant involves supporting various support duties and routine tasks.

  • Social Media Manager

    Drawing upon today's social media's vitality in overseeing an entire social media strategy, with the aim of increasing brand visibility and customer engagement. This task revolves around developing and managing the company's online presence against multiple competition survive.

  • Public Relation Specialist

    Public relations specialists aim to communicate important information and relationships with the general public on behalf of an organization. Here students can overachieve in spreading and receiving messages whether traditionally or online through socials and outlets that can determine positive or negative messages about the company's brand image in society.

Planning Your Career Path with us

Discover growing job markets and identify careers that match your skills.

Career Paths that You Can Pursue with a  Bachelor's Business Degree.

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Student Life

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