Description

This course introduces the contemporary approaches to management. It provides a strong background on the main management s from a practical point of view and establishes a distinctive emphasis on the manager`s skills required to cope with today`s changing environment

Program

Bachelor Degree in Business Administration - Marketing Major

Objectives

• To provide a sound foundation for understanding the key issues in the field of management.rn- To offer a strong practical focus and cover the latest research studies in contemporary management. rn- To help students build analytical, diagnostic, team-building, and writing skills by getting them engaged in real life cases and experiential exercises.