Principles of Design

Description

Express practical and theoretical understanding of basic 2D design principles. Identify, apply and develop principles and elements by investigating the relationship between form and colour within two-dimensional space. Develop an understanding of textual and visual research techniques and how to be utilised in the analysis, synthesis and evaluation of two-dimensional space – design problems. Demonstrate the creative ability using a variety of media and materials to solve design problems in two-dimensional space. Discuss issues related to their work Explain and analyse the methodology used in order to reach the final visual result through oral presentations and written documentation. Discuss issues related to their work, explain and analyse the methodology used in order to reach the final visual result through oral presentations and written documentation. Utilize library and online resources and relevant research tools to retrieve primary and secondary sources. Generate and present critical work employing relevant research skills. Develop the necessary skills for making oral presentations. Develop the skills necessary for productive team work.

Program

Media Department

Objectives

• - Introduce the fundamental basics for organizing visual information in two-dimensional space. - Make students aware of the importance of principles and elements of two-dimensional space in graphic design. - Cover the different aspects of the design process (thinking, observing, researching, implementing, evaluating and presenting). - Enable students to assess the requirements of a project brief, research, plan and development through studio practice.