Reporting and writing for the media

Description

rnThis course will introduce students to the overview of reporting and writing for the media. The course offers an introduction to journalism, emphasizing the gathering and writing of news and feature stories for the print and broadcast media, as well as various writings required in public relations and advertising. The course will also cover some fundamental for media writing such as news styles, policies, ethics, and legal issues associated with delivering news and entertainment in diverse forms. Students will be introduced and required to use language skills (spelling, grammar, punctuation, and style and word usage) and writing skills (simple, clear and logical approach for the type of article and intended audience). rn

Program

Media Management

Objectives

• By the end of the term, students should be able to:rn• Think critically about writing for the media (specifically broadcast journalism, public relations and advertising)rn• Be equipped with a knowledge and understanding of the general principles of media writingrn• Develop and apply media reporting and writing skills.rn• Understand the basic concepts of news gathering and news writing rn• Learn and emphasize on style rules and application rn• Understand reporting methods and ethics rn• Learn the basic forms of news writing, particularly the inverted pyramid news story rn• Understand the basics of writing for the web and writing for the broadcast, emphasis will be on reporting, or on the gathering of information, and then turning that raw information into readable, informative and, at times, compelling stories for a mass audience. rn