Public Relations

General objectives

• Understanding and analyzing human behavior.
• Dealing with publics to serve the goals of the institution.
• Managing public relations Campaigns.

Language

Arabic & English.

Duration

6 days / 30 hours.

Main topics

• The concept of public relations and related concepts.
• Liaison with the humanitarian and types.
• Public opinion.
• Contact management.
• Planning and organization of public relations activity.
• Planning, designing and implementation of media campaigns.

Target Segment

• Public Relations employees.
• Wishing to engage in this major.