Location

Community Services & Continuing Education - Cairo

Objectives

• Learn the fundamentals of electronic marketing, techniques and practices The fastest way to achieve marketing results effectively with careful study of marketing planning and how to implement e-marketing plans and attract customers

Outcomes

The ability to perform the task of e-marketing professionally and do web analysis and how to exist and techniques on the Internet and display ads and send promotional messages and writing ad search engines

Course Contents

Internet evolution• E -Business Models• E_Marketing vs Marketing• Strategy, Plan & Goals• Online Research• Web Analytics• Online presence & technologies• Content marketing• SEO• Search Engine Marketing• Display advertising• Mobile marketing• Social Media• Affiliate marketing• Email• CRM & Marketing Automation