Location

Community Services & Continuing Education - Cairo

Objectives

• Learn the fundamentals of electronic marketing, techniques and practices The fastest way to achieve marketing results effectively with careful study of marketing planning and how to implement e-marketing plans and attract customers

Outcomes

The ability to perform the task of e-marketing professionally and do web analysis and how to exist and techniques on the Internet and display ads and send promotional messages and writing ad search engines

Course Contents

• Internet evolution• E -Business Models• E_Marketing vs Marketing• Strategy, Plan & Goals• Online Research• Web Analytics• Online presence & technologies• Content marketing• SEO• Search Engine Marketing• Display advertising• Mobile marketing• Social Media• Affiliate marketing• Email• CRM & Marketing Automation