I am an Assistant Lecturer in the Department of Logistics and International Transport at the College of International Transport and Logistics, Arab Academy for Science, Technology and Maritime Transport (AASTMT). In addition to my teaching and research activities, I am responsible for academic scheduling and examination control and coordination within the college. My academic and research interests include digital marketing, e-commerce, artificial intelligence, customer experience, digital trust, and consumer behavior. I have contributed to academic research and publications examining the impact of emerging technologies on customer eexperience and business performance. I am committed to supporting student success through teaching, academic administration, and continuous research development.
