I am a researcher who is always learning and growing. I work as a senior lecturer, consultant, and data analyst in the fields of marketing and behavioral science. Backed by a doctorate of philosophy from an AACSB-accredited business school, I have made and led training programs that have helped many organizations in many different fields improve their performance. My areas of interest include marketing management, data science, capacity building, and business development. I have gained profound insights into market dynamics during my PhD journey in influencer marketing, which was connected to some unique specializations, such as consumer psychology and behavioural economics. I am an independent thinker who can rapidly understand complex concepts and pay close attention to details without loosing sight of the bigger picture.