Course

code	EA421
credit_hours	3
title	Strategic Management
arbic title	الادارة الاستراتيجية
prequisites	EA211, EA311
credit hours	3
Description/Outcomes	The course examines the set of decisions and actions that result in the formulation and implementation of plans designed to achieve a company`s objectives. It comprises many tasks that would help in dealing effectively with everything that affects the growth and profitability of a firm.
arabic Description/Outcomes
objectives	the course comprises nine critical tasks:rn-formulate the company`s mission, including broad statements about bits purposes, philosophy and goalsrn-conduct an analysis that reflects the company`s internal conditions and capabilities rn-Assess the company`s external environmentrn-Analysis the company`s options by matching its resources with the external environment.rn-Identify the most desirable options by evaluating each option in light of the company`s mission rn-Select long term objectives and grand strategies that will achieve the most desirable options.rn-Implement the strategic choices by means of budgeted resources allocations in which the matching of tasks, people, structures, technologies and reward systems. rn
arabic objectives
ref. books
arabic ref. books
textbook	Strategic management , Planning for Domestic and Global CompetitionThirteenth Edition , Pearce and Robinson
arabic textbook
objective set	combined
content set	combined

Course Content

content serial	Description
1	Strategic Management
2	Company Mission
3	Corporate Social Responsibility and Business Ethics
4	The External Environment
5	The External Environment
6	Revision for the 7th week
7	7th week exam
8	The Global Environment
9	Internal Analysis
10	Internal Analysis(continued)
11	Long-term Objectives and Strategies
12	12th week presentations
13	Long-term Objectives (continued)
14	Business Strategy
15	Final Project Presentations
16	Final Project Presentations