Memorandum of Understanding between AAST and Wilkes University

In a move to strengthen academic cooperation and cultural exchange, the Arab Academy for Science, Technology and Maritime Transport (AASTMT) hosted a delegation from Wilkes University in the United States.

A Memorandum of Understanding (MoU) was signed between the two institutions. The MoU was signed on behalf of the Academy by Dr. Alaa Abdel Bari, Vice President of the Academy, and Dr. Mohamed Abdel Rabeh, Dean of the Institute of Productivity and Quality, while on behalf of Wilkes University, it was signed by the Vice President of the University and the Dean of the Sidhu School of Business, Dr. Abel Adekoya.

The memorandum aims to support student and faculty exchange programs, develop credit transfer agreements, and encourage joint research.

On the sidelines of this visit, Dr. Woo-Jeong Lee, Associate Professor and Associate Dean at Wilkes University, delivered a lecture titled "The Future of Sports Marketing: Leveraging Consumer Insights and Technology" at the Academy's Miami campus. The lecture addressed the latest trends in sports marketing and the role of technology in understanding consumer behavior.